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Search Engine Optimization

 

Almost everyone I know with a website wants their site to rank well in at least the five major search engines (Google, Yahoo, MSN, AOL, Ask) for their particular topic or keywords. Generally, to be successful, this means showing up in the top ten results and as close to number one as possible. While no search engine strategy will immediately propel your site to the top of the rankings there are some seemingly simple things you can to give your site a much better chance. It’s important to note that each search engine uses its own ultra secretive algorithm to rank sites, so search engine ranking strategies in general terms here that are likely to help improve your ranking collectively.

Keywords

One of the most important components to almost every search engine is the content of your site; in particular the keywords contained within the content of your site. All major search engines place a large weight on the keywords contained within your site and where they fins them. Some of the best places to use keywords are in your domain name, HTML page title, H1, H2, and H3 header tags, the actual content of the webpages, links, meta tags and ALT tags.

The keyword frequency of your pages is another consideration of most search engines. It measures of the number of times keywords occur within a page's text. It's tied to the concept of keyword density. Search engines want to see more than one repetition of a keyword in your text to make sure it's not an isolated case. Ideally you want to choose 2-3 keywords per webpage and repeat them 5-7 times throughout the page.

SEO Tips for Search Engine Optimization Marketing ( 1 | 2 | 3 | 4 | 5 | 6 )


 

Google Advertising Tips

We all know that Google is the most used search engine in the world. Getting listed on the front-page of search results is the goal of all webmasters, and everyone will try to achieve this in different ways. The easiest way, but indeed the more expensive, is to run a PPC (Pay-Per-Click) campaign with Google AdWords.

How to Advertise with Google for Free

 

Online Small Business Marketing Tips

Starting a home business is one of the most important steps that you can make to gaining financial freedom. With the constant downsizing of corporate companies and uncertainty of pensions many people are beginning to consider taking their future in their own hands. However, running your very own internet business can be extremely difficult when you first start out.

How to Market your Business Online



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